FREE EXCHANGES ON ALL U.S. ORDERS

FREE EXCHANGES ON ALL U.S. ORDERS

Brian Soell

Macro-level

Happy Thursday!

We certainly deal with a variety of tasks and responsibilities at a micro-level, so I thought it might be interesting to examine the U.S. apparel and footwear market from a more macro-level. Here's an interesting bar graph from the American Apparel & Footwear Association (AAFA) citing family purchases in the U.S. from 2012.

 

 

 

 

 

 

 

 

 

 

 

According to AAFA, "American families spent more than $350 billion at retail on new clothes and shoes in 2012. In all, Americans purchased about 20 billion garments and nearly 2.5 billion pairs of shoes." It's intriguing to see how apparel and footwear compare to other large industries and how large of a market exists just in the U.S.

 

 

 

  • Brig Founder & CEO
  • Michelle Creative Director
  • Navi Chief Financial Officer
  • Rick Chief Operations Officer
  • Matt Logistics Manager
  • Mark Photo and Video Editor
  • Rylee Product and Guest
    Service Specialist
  • Brian PPC & SEO Manager
  • Kelly Product and Guest
    Service Specialist
  • Hauson Product Manager
  • Jeff Assistant Sales Manager
  • Marc Sales Manager
  • Cassidy Marketing Communications
    Manager
  • Andrew Graphic Designer
  • Kevin Product and Guest
    Service Specialist
  • Theo Operations Manager