Intelligence & Creativity Mon, Jun 29, 2015
"Intelligence looks for what is known to solve problems. Creativity looks for what is unknown to discover possibilities." - Simon Sinek
I saw this quote recently and it speaks to varying contexts. Clearly both intelligence and creativity have a role in life, including business. As a business, we certainly need intelligence to address challenges, and often on a daily basis. Yet, truly great companies that last for generations have the creativity and vision to bring new products to life and challenge conventional thought. There is a balance as one cannot neglect one over the other.